Smart marketeers embrace digital marketing strategies In recent years, the modern marketing strategy has changed, marketers are being asked to do more, and marketing managers are being held accountable for more bottom-line business results. Marketing today is more central to the success of companies. Modern marketers embracing digital marketing strategies, metrics and measurements, [...]
Bang are Proud Winners of an international gold award for design! We are absolutely thrilled to announce that Bang Anderson has won a Gold award in the 2017 International Design Awards for Best Print/Print Editorial Design. We are honoured to be recognised for our creative design at an international level. We passionately believe [...]
Have you heard lots of whispers about GDPR? GDPR stands for General Data Protection Regulation. It relates to any personal data your company holds and the way this information is used for communication, how it’s processed and where it’s stored. Although the fines being bandied around for non-compliance are huge, don’t panic! The ICO is [...]
Social media is seen as the “free” marketing tool yet actually, no-one’s time is free and if there’s one thing that social media marketing can do, it’s hoover up your time! Nonetheless, it is an important part of the marketing mix and can be a successful lead generator and PR tool for every business, but [...]
Affiliate marketing can often be confused with referral marketing, as both forms of marketing rely on using third parties to push sales towards the originator, however they are in fact two different entities. The key difference between them is that affiliate marketing relies solely on financial motivations to drive sales while referral marketing relies on [...]
Video above: Video footage taken for Bedgebury Park, including shots from a remotely controlled helicopter. Shared over social media. Is video a part of your marketing strategy? Should it be? Video still seems to be the buzz word, and it has been for a while. All the evidence suggests that online [...]
